Press Release

ZEE5 Unveils New Brand Identity, Pivots to become a Hyper-Personalized, Language-First Content Platform

ZEE5 today announced a bold new brand identity and strategic shift, reaffirming its positioning as India’s foremost homegrown platform. The relaunch marks a pivotal step in ZEE5’s evolution, anchored in the promise of “Apni Bhasha, Apni Kahaniyan” (Multiple Languages, Infinite Stories) and a sharper focus on culturally authentic narratives, language-driven personalization and cutting-edge technology. With […]